Webinar – Driving CTE Enrollment Through Brand Storytelling

Career and Technical Education (CTE) holds the key to unlocking a world of opportunities for students in K-12 education, yet it remains one of the best-kept secrets in public school districts across the nation. This presentation aims to change that narrative by leveraging the power of competitive brand storytelling to shine a spotlight on CTE’s transformative impact.

Discover how strategic branding and storytelling can transform the perception of CTE programs from overlooked educational paths to sought-after journeys filled with achievement, skill development, and personal growth. We will explore successful case studies where dynamic storytelling has not only elevated the profile of CTE but also significantly driven enrollment and participation by inspiring students, educators, and communities alike.